Brainstorm Speaks on Branding at Indiana EMA Conference

Indianapolis, IN-
Bob Blass, president and founding partner of Brainstorm, addressed Indiana human resource executives this morning at the Employment Management Association conference entitled Developing Your Company's Brand, Inside and Out.

Blass cited both proper and improper examples of internal branding as he delineated the basic steps required when developing a sound brand initiative aimed at strengthening employee retention and recruitment in a volatile economy.

About Brainstorm
Headquartered in Indianapolis, with satellite offices in Chicago and Quincy, Illinois, Brainstorm is a strategic concept development, branding, and design firm specializing in fusing brand strategy and proven business solutions with integrated web, print, and interactive solutions. Brainstorm offers its products and services throughout the United States. Its diverse clients include leaders in consumer electronics, higher education, manufacturing and medical diagnostics. Founded in 1995, the company is privately held. To learn more about Brainstorm, visit the company’s website at www.brainstormbrand.com.

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